Home Cosmetics Textured hair device by Richualist launches in US to resolve styling wants

Textured hair device by Richualist launches in US to resolve styling wants

Textured hair device by Richualist launches in US to resolve styling wants


For the final 5 years, attorney-turned-entrepreneur Daybreak Myers has been onerous at work creating an progressive new choice to take care of and handle textured hair kinds. When she joined the hundreds of thousands of Individuals in embracing the pure hair development, she discovered herself confronted with a veritable dearth of choices to assist her keep her coiffure between work and athletic actions. Like so many others with textured hair, she discovered that whereas there have been some efficient liquid product choices, she wanted assist to higher outline and keep her curls – and that assist didn’t exist on the present market. 

Quick ahead to February 2023, and Myers’ firm, The Richualist, has simply launched their keystone product providing: The Mint. An progressive type of textured hair styling and upkeep know-how on this section of the hair care area, The Mint contains a distinctive styling pod that may be crammed with the consumer’s most well-liked textured hair care product. As soon as crammed, the pod is gently warmed by the system, which then is used to evenly distribute the product earlier than detangling and styling – and decreasing customers time spent on their hair by a median of fifty%. 

To be taught extra concerning the growth, sensible functions, and launch of The Mint all-in-one textured hair device, CosmeticsDesign sat down to talk with Myers about her dedication to offering shoppers with textured hair the chance to revolutionize their hair care expertise. 

See a necessity, fill a necessity

 “The textured hair area has developed a lot over the previous 15-20 years,​ Myers started. Over that point, dozens, if not lots of, of several types of liquid product formulations have been developed and launched to handle textured hair considerations – a few of which, like Mielle Organics, have been so profitable they’re now being delivered to the mass market. Whereas the abundance of obtainable liquid textured hair care merchandise is now not a problem, there was little motion “to assist with the cumbersome logistics round styling and caring for curly hair” ​earlier than the discharge of The Mint, she stated. 



Please enter your comment!
Please enter your name here